This Week in Web3: Friday, Nov 19, 2021
A 10k ft view of the Metaverse, NFTs and Disney, Valuing Crypto Projects, ConstitutionDAO, Deadmau5 NFT Drop and more
Things we’re reading
Throughlines: Taking the 10,000-Foot View, by Rex Woodbury
"If the 2010s were the decade of performance online—status and signaling in broad brushstrokes, through likes and retweets and follower counts—the 2020s are the decade of deep and engaged digital communities."
America Onchain: “You’ve Got Scale?” by Jarrod Dicker
“It’s not very helpful to make direct comparisons between the evolution of technologies. Other than broad similarities in the way new inventions evolve and are adopted, the unique way a technology interacts with a culture at a particular moment in history is so specific that such comparisons likely miss more than they predict. But there is something resonant in analogies between the dissemination of the ‘original’ Internet (in, say, the 1990s), the social components of Web2 and the present-day rise of blockchain technologies. The commonality is evident. This is why crypto folks refer to those early Internet days so often. Both represent, in their own ways daunting and inspiring, a radical re-architecture of communications and commerce.”
Nft Makers Are Trying To Build The Next Disney
There’s a long way to go, By Adi Robertson
In the online auction market OpenSea, you can pay around $600 to buy a portrait of a robot in streetwear — and, if you’re lucky, a stake in a new media empire.
The robot is called a TARS, and it’s part of the Voguverse, an elaborate 37th-century mythos involving space arcologies, a nuclear war, and interstellar travel. The portrait is one of countless digital assets being sold as non-fungible tokens, or NFTs. But by pairing its fictional universe with a blockchain-based ledger, the creators think they can tap into a new way to tell stories.
Things we’re listening to
All-In with Chamath, Jason, Sacks & Friedberg
Valuing crypto projects, Rivian worth $100B+, inflation: causes and corrections and more
Metaverse Marketing with Cathy Hackl: EP. 8 “Metaverse 2030”
What will the future of the metaverse look like? In episode 8 of Adweek’s Metaverse Marketing podcast, we explore what the next decade of the metaverse will look like, how it will enable new kinds of ontological exploration, how brands can future-proof their businesses and enter the metaverse, and the implications of the metaverse on future generations.
“What the smartest people do on the weekends is what everyone else will do during the week in ten years.”
— Chris Dixon
“Denying and pushing back against NFTs and crypto is basically saying: ‘We’re not going to have a collectively owned future. We’re going to have a corporate-owned future, and we’re going to have a government-owned future.'”
— Naval Ravikant
Project’s we’re following
“We're buying the constitution and it will be governed by the people.
For the first time in thirty-three years, one of thirteen surviving copies of the Official Edition from the Constitutional Convention will be publicly auctioned by Sotheby's. It is one of the two copies that are still owned by private collectors. The proceeds from the auction will be given to a charity that has been established by the current owner.
ConstitutionDAO is a DAO that is pooling together money to win this auction. We intend to put The Constitution in the hands of The People.”
Musician Deadmau5 Dropping 'Head5' NFT Collection for Use in Metaverse
“The Canadian musician partnered with “Pomegranate” music video director Nick "Smearballs" DenBoer on an NFT collection that expands the "mau5verse."”
Electronic music producer Joel “deadmau5” Zimmerman is venturing further into the metaverse with another NFT collection, “head5.” Together with his long-time collaborator Nick “Smearballs” DenBoer, deadmau5 will put 5,555 NFTs, minted on the Polygon blockchain, up for sale on Monday through head5.io.
Bored Ape Yacht Club launches second music NFTs partnership
You certainly can’t accuse NFTs brand Bored Ape Yacht Club of being slow to explore music partnerships. Last week, it launched a group called Kingship with UMG imprint 10.22PM, but now it has whipped the wrappers off another collaboration: with veteran producer Timbaland.
They’re teaming up to launch Ape-In Productions (AIP for short) which will turn some of the brand’s other cartoon apes into… well, into virtual artists, NFTs, metaverse characters and more.
How we are educating ourselves
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